Laurence Boudreault has more than 10 years of experience in commercialization of products and services, in multiple markets. She obtained her bachelor’s degree in business administration, specializing in management accounting and marketing from Université Laval. She also holds a graduate degree in Marketing Communication from HEC and has won several academic performance scholarships. Laurence joined BOSK in 2017 to develop and implement the strategy that will allow BOSK to introduce its innovation to the market. Among other things, she led the activities that enabled BOSK to move from a technology to a product sold on the market.